Let’s make your product 1% better every day.
We will amp up your product experience with continuous discovery and iterative design.
Let’s make your product 1% better every day.
We will amp up your product experience with continuous discovery and iterative design.
Let’s make your product 1% better every day.
We will amp up your product experience with continuous discovery and iterative design.
Our product design expertise is trusted by Sequoia and YC funded companies
The bar is high for building great products. Yesterday's wow is today's must-have.
The bar is high for building great products. Yesterday's wow is today's must-have.
The bar is high for building great products. Yesterday's wow is today's must-have.
You're investing in tech but losing your competitive edge.
You're investing in tech but losing your competitive edge.
You're investing in tech but losing your competitive edge.
You did surveys and focus groups but retention is hard.
You did surveys and focus groups but retention is hard.
You did surveys and focus groups but retention is hard.
You're constantly adding features but MAUs are low.
You're constantly adding features but MAUs are low.
You're constantly adding features but MAUs are low.
Inspired by the best, we use a 6-part framework to continuously meet evolving user needs.
Inspired by the best, we use a 6-part framework to continuously meet evolving user needs.
Inspired by the best, we use a 6-part framework to continuously meet evolving user needs.
Always be talking to customers
We talk to your ideal customers every week.
We talk to your ideal customers every week.
We talk to your ideal customers every week.
Customer research is'nt a phase for us. Deep understanding is not a milestone, it's a journey.
Customer research is'nt a phase for us. Deep understanding is not a milestone, it's a journey.
Customer research is'nt a phase for us. Deep understanding is not a milestone, it's a journey.
Quick wins & opportunities to delight
We extract unmet needs, desires, and pains from their stories.
We extract unmet needs, desires, and pains from their stories.
We extract unmet needs, desires, and pains from their stories.
We use structured mapping to organise, prioritise, and identify the most impactful opportunities.
We use structured mapping to organise, prioritise, and identify the most impactful opportunities.
We use structured mapping to organise, prioritise, and identify the most impactful opportunities.
build only what they will buy and use
We help you make informed decisions on what to build.
We help you make informed decisions on what to build.
We help you make informed decisions on what to build.
Employing the Kano Model to categorise features into must-haves, differentiators, and delighters based on customer reactions.
Employing the Kano Model to categorise features into must-haves, differentiators, and delighters based on customer reactions.
Employing the Kano Model to categorise features into must-haves, differentiators, and delighters based on customer reactions.
Continuous discovery
iterative design framework
Continuous discovery
iterative design framework
Continuous discovery
iterative design framework
Product strategy
We help you craft and deliver on a lofty and attainable product vision.
We help you craft and deliver on a lofty and attainable product vision.
We help you craft and deliver on a lofty and attainable product vision.
Aligning product strategies with business strategies to ensure that they effectively meet business goals while satisfying customer needs.
Aligning product strategies with business strategies to ensure that they effectively meet business goals while satisfying customer needs.
Aligning product strategies with business strategies to ensure that they effectively meet business goals while satisfying customer needs.
rapid prototyping and testing
We design and test user journeys until they wow.
We design and test user journeys until they wow.
We design and test user journeys until they wow.
Creating prototypes at varying levels of fidelity to test and iterate on ideas quickly, gathering user feedback to refine the product.
Creating prototypes at varying levels of fidelity to test and iterate on ideas quickly, gathering user feedback to refine the product.
Creating prototypes at varying levels of fidelity to test and iterate on ideas quickly, gathering user feedback to refine the product.
product messaging
How to talk about the product that customers really understand.
How to talk about the product that customers really understand.
How to talk about the product that customers really understand.
Developing clear and effective messaging and positioning that resonates with target markets, tailored to the product's unique selling points.
Developing clear and effective messaging and positioning that resonates with target markets, tailored to the product's unique selling points.
Developing clear and effective messaging and positioning that resonates with target markets, tailored to the product's unique selling points.
We are proud to have partnered with some of the best product teams.
We are proud to have partnered with some of the best product teams.
We are proud to have partnered with some of the best product teams.
StashAway (Investing Platform)
StashAway is an intelligent investment management platform designed to build and protect your wealth. Our role was to help create their goal based investment journeys.
Circular (YC backed e-commerce startup)
The main hurdle was designing an interface and experience that made tech subscriptions as mainstream and effortless as streaming services have become for movies and music. The goal was to make the subscription model for tech devices intuitive, appealing, and a no-brainer for the modern consumer.
Endowus (Investing Platform)
This Singapore-based fintech empowers people to take control of their financial future. We were brought in to design Endowus Fund Smart, the best way to discover and analyse investment ideas.
As a pivotal part of the Bloom team, our role involved designing a platform that simplifies the funding process for digital brands.
We design dozens of fintech products every year.
The primary challenge was to design a user interface (UI) and user experience (UX) that demystified banking for the average Filipino. The goal was to create a platform that was intuitive, engaging, and capable of instilling trust in a digital-only banking model—a first in the Philippines.
James Hickson
Founder, Bloom Services Capital
"These guys are fantastic, I would say one of the best UX professionals I have had the opportunity to work with. We will use him again and consistently. Well done Sudhir and thank you."
"These guys are fantastic, I would say one of the best UX professionals I have had the opportunity to work with. We will use him again and consistently. Well done Sudhir and thank you."
"These guys are fantastic, I would say one of the best UX professionals I have had the opportunity to work with. We will use him again and consistently. Well done Sudhir and thank you."
"The whole team were blown away by Bayzil's creativity. Thanks."
"The whole team were blown away by Bayzil's creativity. Thanks."
"The whole team were blown away by Bayzil's creativity. Thanks."
Ben Godfrey
Founder, ISG Funds Management
"We worked very closely with Bayzil, and the platform design has exceeded not only our expectations but also our clients' expectation."
"We worked very closely with Bayzil, and the platform design has exceeded not only our expectations but also our clients' expectation."
"We worked very closely with Bayzil, and the platform design has exceeded not only our expectations but also our clients' expectation."
Nick Ramsay
CEO & Co-founder, Circular
"I am really happy with how the prototype for the YC demo turned out."
"I am really happy with how the prototype for the YC demo turned out."
"I am really happy with how the prototype for the YC demo turned out."
"Over the years, Bayzil has helped us design multiple digital products and websites. They are our go to agency when looking for world class design thinking and product design."
"Over the years, Bayzil has helped us design multiple digital products and websites. They are our go to agency when looking for world class design thinking and product design."
"Over the years, Bayzil has helped us design multiple digital products and websites. They are our go to agency when looking for world class design thinking and product design."
"Sudhir was such a delight to work with. He is extremely professional. He was able to translate my vision into amazing UX. I would definitely love to work with him again"
"Sudhir was such a delight to work with. He is extremely professional. He was able to translate my vision into amazing UX. I would definitely love to work with him again"
"Sudhir was such a delight to work with. He is extremely professional. He was able to translate my vision into amazing UX. I would definitely love to work with him again"
Shubhrendu Khoche
Co-Founder & CEO, Miti Ventures
"Bayzil helped design our platform and website from scratch. Even though we have an in-house team now, we reach out to Sudhir for more strategic design work and advice."
"Bayzil helped design our platform and website from scratch. Even though we have an in-house team now, we reach out to Sudhir for more strategic design work and advice."
"Bayzil helped design our platform and website from scratch. Even though we have an in-house team now, we reach out to Sudhir for more strategic design work and advice."
Amelia Wee
Director of Product Management, JLL
"Fantastic work on our Next Gen Reporting platform."
"Fantastic work on our Next Gen Reporting platform."
"Fantastic work on our Next Gen Reporting platform."
Nick Woodward
Founder & CEO, ETZ Payments
"I would highly recommend Bayzil as they were great to work with."
"I would highly recommend Bayzil as they were great to work with."
"I would highly recommend Bayzil as they were great to work with."
What's your engagement model?
We already did user research. How's that different from what you do?
What does a typical week look like?
Which team members do you work with?
We are a lean team with one designer and one developer. Does this make sense for us?
I don't have a product yet. Will you help build one from scratch?
How will you conduct user interviews?
Will you audit our competitor's app to ensure we differentiate?
Will you also develop our app?
Will your framework improve our engagement and retention?
We partner with product teams for
Continuous Discovery and Iterative Design
We partner with product teams for
Continuous Discovery and Iterative Design
We partner with product teams for
Continuous Discovery and Iterative Design
or email sudhir@bayzil.com
or email sudhir@bayzil.com
or email sudhir@bayzil.com
Bayzil is a Singapore 🇸🇬 company.
Bayzil is a Singapore 🇸🇬 company.
